We act differently when we know we’re about to be on display.

Aim a camera at someone and they tense up. I guess we call it “taking” a picture for a reason. We feel defensive.

Social media multiplies this by counting “likes” (which doesn’t mean someone actually likes us) or “friends” (which doesn’t mean that someone is actually our friend.)

The irony is that the people we’re most likely to want to trust and engage with are the ones who don’t pose. They’re consistent, committed and clear, but they’re not faking it.

Figure out what you want to say, the change you seek to make, the story you want to tell–and then tell it. Wholeheartedly and with intent.

Posing is unnecessary.

Seth Godin, Posing for selfies

Il buon Seth, ad inizio mese, ha scritto qualcosa che oggi – da anzyano – reputo quasi fondamentale nell’esperienza di vita on-line.

Passata la fase della vita ricca di nickname e del gioco di nascondersi, atteggiarsi, confrontarsi con il resto del mondo, trovo che arrivi il momento della maturità in cui bisogna mostrarsi al mondo per quello che si è e per quello in cui si crede, senza atteggiarsi in modi vacui per accattivarsi il ‘pubblico’.